Ad Mark (Seattle)

(Google search Ad Mark)

From the webste:

About Admark
"Ad Mark is a full-service agency that offers a wide range of marketing, advertising and media services. At Ad Mark, we create compelling and successful campaigns for local, regional and national clients in a variety of industries. We have extensive experience in strategic planning, marketing, media planning and purchasing and creative development and production."


Strategic Planning
"Whether it’s an advertising campaign or a one-time project our work is focused and detailed. We use independent outside research, client feedback, industry relationships and our own expertise to create a custom creative and media plan that is strategic and efficient. We are a resource for our clients. Once you are on board with Ad Mark, you have access to our research, knowledge and advice."

Advertising / Marketing

Media Planning and Buying
"Ad Mark has established itself as a top media planning and buying service locally, regionally and nationally. We subscribe to Neilson, Scarborough and Arbitron research to aid us in planning and purchasing your media. And we have long-standing relationships with top media outlets. Our goal is to secure strategic and quality media schedules that target your audience in the most efficient and effective ways. We strive to reach the right people, the right number of times while securing promotions (when appropriate) and added value. Combine these services with our in-house schedule monitoring, both during and after your schedule runs and the choice is obvious. Bottom line, Ad Mark delivers your target audience efficiently and has the resources to hold media accountable for delivering the effective schedules you are paying for."

Direct Marketing
"Ad Mark has extensive experience in this area. We secure targeted databases to make sure we deliver the message to the right audience. Plus we produce award-winning creative to deliver just the right print or e-mail campaign to your customers. We are have proven results time and time again."

Trade Show Marketing
"We oversee the design; development and construction of trade show properties. We manage shipping, mantle and dismantle, as well as any additional service needed to produce a successful event."

Public Relations
"These days, communications expertise comes in many different packages. And Public Relations can play a larger part in the communication efforts of a company. We have the staff, expertise and track record for securing earned media for our clients. Whether is acknowledgement of a community project or the announcement of a new product of business opportunity, Ad Mark is the right choice."


Creative Development
"We utilize primarily independent production houses and freelancers to give our client’s choices in creative style and price range. We specialize in the following for Web, TV, Radio and Print.

* Copywriting
* Design & Concept
* Production"

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My Take:

When an marketing communications firm doesn't produce it's own site it should at least populate it with strong content. This site doesn't.

When you say you offer copywriting why so thin on copy? When you say you offer Design and concepts why would you offload your design?

Only a sprinkling of work and the thinnest presentation of what they do, how they do it, how they think, why they think it. Essentially no presentation of anything that would set them apart from every other organization providing the same services.

And what's with the line "Once you are on board with Ad Mark, you have access to our research, knowledge and advice." Nice to know they don't withhold those things after you are a client.